Our Team Members
Ryan Gerstel, BA, CFA
Portfolio Manager
Ilya Paderin
Sebastian Tsang
When You Get Advice, You Don't Want More Complexity.
You want to know how it will affect your life and how it’s going to help balance the needs you have now with the goals you have for the years to come. This is the level of understanding that we help our clients reach.
[On screen: Stylized illustrations are used throughout the video. In the center, there is a male figure with a simplified design, smiling and watering a potted plant that sprouts banknotes, symbolizing financial growth or investment. Above him, there are three icons within circles: on the left, two figures celebrating or teaming up; in the center, an umbrella over a lounge chair and on the right, two houses. ]
[background music]
NARRATOR: As an investor, you're always looking for ways to improve your investment performance so you can achieve your long-term goals.
[On screen: In an office scene, a relaxed man with a laptop sits beside a potted money plant, while a suited man stands rigidly at a podium, backed by shelves of identical 'Financial Plan' binders. ]
NARRATOR: Typically, you face two issues. The first, traditional advisors, the ones who focus on selling a product and shoehorn your unique goals into that one-size-fits-all investment strategy. The second issue, yourself.
[On screen: The man in a grey suit looks discontented sitting at his desk, while the other man in a black suit stands at a podium with multiple "Financial Plan" binders on shelves behind him, next to a potted plant with money leaves. ]
NARRATOR: Yes, you. Studies show that you make reactionary investment decisions based on your emotions, which inevitably sabotage your long-term goals.
[On screen: The same man is now looking worriedly at a television screen displaying financial news with a graph showing a significant market drop and the headline "BIG DROP AT OPEN!!!" indicating a downturn in the market. ]
[On screen: The man appears contemplative, with a thought bubble saying "SELL NOW!" next to him, while the TV screen shows the continuing market drop, illustrating the temptation to make an emotional investment decision. ]
NARRATOR: At the Gerstel Wealth Management Group, we address those two issues by doing things differently with our goals-based approach.
[On screen: The logo of CIBC Wood Gundy on the left, next to the text "Gerstel Wealth Management Group" aligned to the right, set against a white background.]
NARRATOR: Here's how it works. We listen to you.
[On screen: The same logos appear above a bold maroon banner with the words "GOALS BASED APPROACH" in large yellow letters, centered on the screen. ]
We don't sell you a product.
NARRATOR: We put you at the center of our highly personalized process. We learn what you care about and where you want to go.
[On screen: A pyramid graphic with three layers labeled from bottom to top: "Needs" in dark grey, "Wants" in yellow, and "Aspirations" in red, beside the "Gerstel Wealth Management Group" logo. ]
NARRATOR: We use our goals-based approach to build a customized roadmap to get you there, free of emotion.
[On screen: Two people sit at a table with a triangle labeled "Aspirations," "Wants," and "Needs," while an advisor on the right points to the peak, under icons. ]
NARRATOR: Life doesn't always go as planned, and sometimes your goals change.
[On screen: Close-up of a man holding a phone with a happy baby notification and a his financial plan. The couple and advisor are again at the table, a graduation cap icon floats above, and the man points to a document, indicating planning for educational expenses. ]
NARRATOR: That's no problem. In fact, it's expected. Since we build your roadmap using our goals-based approach, we can help you simply reroute.
[On screen: The man looks at a television screen with a financial downturn report, a potted money plant to his side, portraying the stress of market volatility. The advisor stands reassuringly beside the investor who looks at the troubling financial news.]
NARRATOR: When you're tempted to make that emotional decision, you can confidently follow the path we customized just for you.
[On screen: A happy couple is in bed, waving at money flying out the window, indicating a carefree approach to financial well-being. The view zooms out from the couple and their through the window to an image of of their house under a night sky. Above the house appears the text "Gerstel Wealth Management Group".]
NARRATOR: Learn about strategies designed to improve your long-term performance and achieve your goals with the Gerstel Wealth Management Group.
[On screen: Logo and text. On the left side of the image, there is the CIBC Wood Gundy logo, which consists of the "CIBC" in red beside a red curved design, followed by "Wood Gundy" in black text. To the right, the text "Gerstel Wealth Management Group" is displayed in a large black font.
Below this, there is a disclaimer in smaller black text on a white background, which reads:
"Ryan Gerstel (Gerstel Wealth Management) is an Investment Advisor with CIBC Wood Gundy in Toronto, ON. The views of Ryan Gerstel (Gerstel Wealth Management) do not necessarily reflect those of CIBC World Markets Inc. This information, including any opinion, is based on various sources believed to be reliable, but its accuracy cannot be guaranteed and is subject to change. CIBC Wood Gundy is a division of CIBC World Markets Inc., a subsidiary of CIBC and a Member of the Canadian Investor Protection Fund and Investment Industry Regulatory Organization of Canada. If you are currently a CIBC Wood Gundy client, please contact your Investment Advisor." ]